
Since lifting off its launchpad roastery in the Back of the Yards neighborhood of Chicago in 2017, startup Sputnik Coffee Roasters has rapidly carved out a niche for itself with a concise product line and personable service.
In response to rocketing demand, Sputnik has now tripled its capacity with a new 15-kilo, IMF roaster and upgraded its packaging from hand-stamped craft bags to printed bags.
Starting with smaller and lower-priced retail bags of its one core blend, Sputnik’s growth also depends on the sales work of co-founder Vova Kagan. And with the recent shift from hand-stamped craft bags to printed bags, the company also adjusted its labeling to provide info in multiple different languages, reaching directly out to more people in the communities it serves.
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“Burgers have been a top item ordered at U.S. restaurants for decades, but chicken sandwiches have come on strong over the last several years, according to The NPD Group receipt-harvesting service, Checkout, which tracks the same buyers’ purchasing behaviors over time. It found that although chicken sandwiches were still behind burgers in the sandwich pecking order, they were gaining ground. Over the 12 months ending February 2019, chicken sandwich orders were up 4% at 4 billion serving, but burger orders were flat at 8.6 billion ordered.



