NYC’s Balkan restaurants share culture, traditions with classic dishes

Djerdan Burek, a restaurant that was started over

“Most cultures have some kind of crispy, melty combination of bread and cheese: for Italy, it’s pizza; for the United Kingdom, it’s the toastie; for Brazil, it’s pao de queijo. And for the lesser-known “Balkans,” it’s the burek. Reminiscent of Greek spanakopita, burek is a flaky, layered phyllo dough pie that can be filled with the likes of cheese, beef, spinach, potato or apple. (…) Djerdan Burek, with locations in Astoria, Brooklyn and a factory in New Jersey, was started more than 20 years ago by Esma and Hamo Medunjanin, refugees from Bosnia. It was a true mom-and-pop shop then, according to daughter Selma Medunjanin-Ismajli, who took over the business with her two siblings when their parents retired.”

Back in the late 1990s her mother was making burek pies at home in their one-bedroom apartment and selling them to a local Balkan restaurant, and her father saw an opportunity. They rented a building on 34th St. and 31st Ave. in Astoria — where the restaurant is still located — and her mother worked the kitchen while her father worked the floor.”

“At this time many Bosnian refugees had settled in Astoria and not much was available to them,” Medunjanin-Ismajli explained. “We were one of the first Balkan restaurants to start up in the area. It was a very simple mom-and-pop restaurant with homemade food and friendly familiar service. To this day we try to operate and maintain the same principles and service.”

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Truebird Swoops Into New York with Robotic Specialty Coffee Kiosks

Truebird coffee

“(…) Could the surly and spirited humans of old New York embrace a joe by droid? A new company called Truebird has fluttered in to find out.

Like its predecessors, Truebird pitches its system squarely at the specialty coffee crowd, claiming that its automated coffee kiosks offer drinks that are “consistently as good as those made by the best baristas using the finest ingredients and equipment.”

At a Truebird coffee station, customers are able to choose a fresh and locally roasted coffee from a touchscreen menu, then designate a type of milk and an espresso beverage style for the machine to execute.

The flat ceramic “standard” burrs of one of the machine’s two integrated grinders break the beans. An extraction occurs, and milk is stretched by unseen internals as the customer waits, while a trio of cute, black magnet-driven pucks charmingly coordinate to nudge cups around on the visible surface behind glass.

“We chose our magnetic transport solution versus other options, including an articulated robotic arm, for a variety of reasons, but chief among them was the surprisingly warm, approachable, and magical experience it creates,” Truebird CEO and Co-Founder Josh Feuerstein told Daily Coffee News. “We believe a coffee break is not just about the quality of the drink, but about the feel of the experience. We’ve tried to make every element of our product warm, approachable, and beautiful, from the design of the micro-cafe itself, to the mesmerizing experience of watching your cup glide from the espresso machine towards your hand. We keep that emotional component top-of-mind in our design process. It’s a fascinating challenge, especially for an automated product.”

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Job Growth in U.S. Restaurants and Bars Jumps in March

Image result for Average weekly earnings were up to $427.78 per week, as compared to $425.88 per week in February.

Restaurants and bars in the U.S. added 27,000 jobs in the past month, quieting rumblings of an economic slowdown following February’s unexpectedly low job growth numbers for both the industry and the U.S. economy overall. According to the latest economic report from the Bureau of Labor Statistics, March’s job growth numbers more closely align with what the industry had been reporting in previous months: 36,000 jobs added in January and 40,000 jobs added last December.

There were 196,000 total jobs added in March across all industries in the U.S., and the unemployment rate stayed at a steady, low rate of 3.8 percent or about 6.2 million people unemployed. Unemployment rates in leisure and hospitality remained slightly above the national rate, at 5.8 percent people unemployed in the industry.

Average hourly earnings in the leisure and hospitality sector remained essentially unchanged from the month prior, at $16.39 per hour. That’s up about 60 cents from March 2018’s average hourly earnings. Employees in the sector worked an average of 26.1 hours per week, the same hourly average that was reported in March 2018. Average weekly earnings were up to $427.78 per week, as compared to $425.88 per week in February.

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4 Ways to Take Your Sales Strategy to the Next Level with a Video Presentation

“To maximize potential impact, businesses are upgrading their sales strategy to incorporate a video presentation. Not only does this put a face to your business, but it can also be individualized to each client, and can significantly help you stand out among the rest. Consider these steps to take your sales strategy to the next level with an introductory video.”

1. Introduce Yourself To Clients

Add a more human, and engaging, element to your pitch and introduce yourself to potential clients with a video. You can let them know what makes your products or services better from the rest, and give them an idea of what kinds of people they can expect to work with by choosing you.

A corporate video can be used as an initial means of contact or a unique way to send clients some information prior to a sales meeting – more than just a sales deck showing off products and price points, a corporate video can provide a platform to show off your merchandise and let potential buyers see them in action.

This is an excellent sales strategy that will get them thinking about your business, and help to take things to the next step.

2. Use Video Content During Your Sales Pitch

When you get the opportunity for a face-to-face meeting with a client, having video content in your sales strategy can help a lot.

More than just presenting numbers, a corporate video enables potential buyers to see your products in use, and learn exactly how they’re beneficial. This is especially useful for those businesses that offer services or products which can’t be brought into the office for the meeting. Adding a quality visual aid to your sales approach allows you to show off the design process, manufacturing floors, your talented staff, and so much more.

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