Influential Thai Restaurant Pok Pok Brooklyn Is Closing

“Pok Pok opened in 2012 to much acclaim, scoring two stars from Eater’s Ryan Sutton and another two in the Times for its unabashedly spicy and funky Northern Thai flavors, especially in its popular fish sauce wings. It was instantly so busy that Ricker opened a bar nearby to handle the waiting crowds. He also moved his smaller noodle and wing shop to the street. But like Ricker said, the Columbia Street Waterfront has indeed failed to catch on, and he eventually closed the smaller shop and gave the bar space to celebrity chef Carla Hall — who also eventually closed there”.

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Pastrami Queen is opening a Times Square location

More than 60-year-old Jewish deli Pastrami Queen is making its way to Times Square. The popular Kosher deli known for a thick-cut, crumbly version of pastrami — and for being a go-to for the late Anthony Bourdain — will soon have an outpost at 230 West 49th St., between Broadway and Eighth Avenue.

It’s the second location for the restaurant, which had a dramatic move to Upper East Side from its longtime Queens home in 1998; a name swap to Pastrami Queen from Pastrami King accompanied the relocation.

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A Goodbye to Great Jones Cafe, a Vestige of Downtown NYC’s Old Magic

“The Jones it was reliable, it was cheap-ish, it was good (with flashes of comfort food greatness), and there were always seats or would be seats soon, whenever you went. It was the sort of spot where you were more likely than not to be elbow-to-elbow with the sort of ambiguously and stratospherically cool people who made New York a place worth moving to. It was old downtown long after old downtown was gone, not that I was ever really here for it, having arrived to the city in 1998. It wasn’t a scene to make, but the scene was a pleasure to try to blend into.”

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Astoria Will Soon Have Its Own Food Hall

The city’s aggressive insistence on opening food halls has now reached Astoria, where yet another real estate company is planning a multi-restaurant development.

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FreshDirect Debuts State-of-the-Art South Bronx

FreshDirect Debuts State-of-the-Art South Bronx Campus Ecommerce

“FreshDirect, the Northeast’s leading online fresh food grocer, has opened the FreshDirect Campus (FDC), a state-of-the-art facility in New York’s South Bronx community. Featuring such grocery technology as robotic pick towers and smart routing technologies, as well as 9 miles of conveyor belts, the environmentally friendly, energy-efficient campus reimagines farm-to-fork food distribution and manufacturing, which the e-grocer believes will allow it to deliver even higher-quality, fresher food to customers.”

FreshDirect delivers directly to customers in seven states, including the New York and Philadelphia metropolitan areas, and the District of Columbia. In 2016, FreshDirect launched FoodKick, which caters to urban residents with a curated selection of food, alcohol and essentials, all delivered in as little as an hour.”

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Energy drinks get a healthy makeover with help from MatchaBar

On Tuesday, MatchaBar released the first sparkling matcha energy drink. The brand is known for its ceremonial grade matcha, which can be found in 1,000 retailers nationwide as well as its three namesake cafes in New York and Los Angeles. Available in regular or sugar-free, the new product contains 120mg of caffeine per can, which is similar to a Red Bull.

The difference, of course, is the ingredients. It incorporates tea as well as antioxidant-rich juice extracts, thereby making a healthier version of its more chemical-laden competitors. See a MatchaBar story below.

 

To celebrate the new launch, MatchBar partnered with Whole Foods and Facebook for a social media campaign dubbed “Gift The Hustle.” Fans can now send a coupon for a free can of MatchaBar Hustle through Messenger to their friends, redeemable at the nationwide retailer.

 

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A Guide to the East Village’s Booming ‘Chinatown North’

“The historical hub of Polish pierogi, Ukrainian borscht, Indian vindaloo, and Japanese ramen has recently become an epicenter of Chinese and Taiwanese restaurants, both homegrown and imported — from Flushing and (much) further east. Here, where to find the neighborhood’s newest Yunnanese, Hunanese, and more.”

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