Toby’s Estate Brooklyn Changes Name to Partners Coffee

April 18, 2019 by Leave a Comment

Partners coffee

Fresh off the heels of a second Brooklyn roastery opening and new cafe, Toby’s Estate New York today announced a name and brand change, becoming Partners Coffee.

Toby’s Estate in Brooklyn has been building a passionate following and impressive wholesale roster since opening with a Williamsburg roastery in 2012. Co-Owners Amber Jacobsen and Adam Boyd had licensed the name from the popular Australian roastery, founded by Toby Smith, of the same name.

While 2012 and the subsequent years turned out to be fortuitous times for Australophile specialty cafe businesses riding the Third Wave in New York, the change to Partners Coffee serves to better reflect the local ownership.

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“We are only as great as the sum of our partners, and we are excited to continue evolving and growing with a new look, feel and name that fully embodies who we are and what we stand for,” Jacobsen and Boyd said in an announcement of the rebranding.

The Partners Coffee effort was assisted by the New York design firm Love & War, which sought to “develop a bold, dynamic design aesthetic that evokes heritage coffee brands and the classic energy, optimism and simplicity of old-school New York coffee counters,” according to the Partners Coffee announcement today. (…)”

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Path Coffee Roasters Leads the Way for Specialty with Westchester County Training Facility

December 22, 2018 by Leave a Comment

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“Five-year-old specialty coffee wholesale roasting company Path Coffee Roasters has unveiled a new specialty coffee destination at its home base in Port Chester, New York.

Working with Dianne Eaton of Mamaroneck-based Keller/Eaton Architects, Path has created a new cupping lab and training space adjacent to its roastery that is designed to give advanced training, skills development and cupping opportunities to wholesale clients and home baristas alike.

Despite the brand being just five years old, it also constitutes the specialty division of Empire Coffee Roasters, which has been producing wholesale, mostly private-label coffees for clients throughout New York for more than three decades.”

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Romaine’s Woes Are Great News for Other Kinds of Greens

December 6, 2018 by Leave a Comment

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“Prices for iceberg, green leaf and other types of lettuce are soaring as demand surged in the wake of the romaine recall. A carton of iceberg lettuce at wholesale markets in California fetched as much as $60 this week, U.S. government data show. That’s up from as low as $24 on Nov. 19, the day before the Centers for Disease Control and Prevention issued a warning to consumers about romaine.

The same holds true for other salad staples: the price of Boston lettuce surged 175 percent, while green leaf lettuce gained 160 percent, according to U.S. Department of Agriculture data. Even kale, a member of the same family as cabbage, was not immune, rising to as much as $16 a carton from a low of $12.

“It’s uncertain how long it will last,” said Trevor Suslow, the vice president of food safety for the Produce Marketing Association, referring to the price spike. “I would imagine it will stay high for a while because of the understandable disruption.”

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