
The New York Times reports that Newman’s Own – the company founded by Paul Newman and known primarily for their salad dressings – is rebranding their packaging in order to reach more millennial consumers. The company, which donates all of its profits to charity, is looking to make that fact more apparent on their products. A recent study conducted by the Narrative Content Group found that only 12% of millennials were aware of the charitable aspect of the company. Since 1982, the company has donated over $485 million to various charitable organizations. While philanthropic efforts have become more apparent in marketing in recent years, this story raises questions about the best ways to both carry out these charitable missions and how to share that information with consumers.
You can read more about Newman’s Own decision over at The New York Times.

Today, operation of a restaurant business two things must be coherent, one is food and another one is service, these two things are inextricably interrelated. In the past, delicious food probably is good enough to attract customers to enter a restaurant to spend their money. But now, if the restaurant only has delicious food but bad service, which would not take customers’ attention anymore. In a restaurant, excellent communication and customer care skills are universal attributes of the outstanding practitioner. Food service personal will work as part of a team and with other teams in the restaurant. So in order to increase profitability of a restaurant, the owner and practitioner should give emphasize on up selling and customers attraction and satisfaction. There should not be any gap between customers’ expectations and delivered service and food. Specially, for all restaurant practitioners need to know, food is not only key factor to impact profit of operation restaurant business, the diversity of skills associated with restaurant service is therefore likely to keep expanding.




Korean barbecue, the cow is a important health food, South Korea, one of the most popular is the roast beef and grilled steak. Before the barbecue with seasoned first, and then put on the iron plate roasted, baked after dipping chili sauce or South Korea bean paste, rolled in vegetable such as lettuce, sesame leaves to eat, taste fresh and not greasy. In the past few years, the breadth and diversity of Korean food in new york city has made tremendous stride. If you are a big fan for the barbecue and Korean food, do not miss these great reastarants and take a try these delicious dishes. Eater recommended six KBBQ restaurants, they are Jongro BBQ,Her Name is Han, Keum Sung Chik Naengmyun, Majang Dong, Brasserie Seoul, and Insa. These restaurants all located in new york city, if you need more informations for these restaurants, please click