iAdventure.com presents a day of the city’s best food trucks representing different countries featuring various international bites and brews from their designated regions. Each food truck will infuse an international element into their regular menu items.
Get your tickets now
Olympic Food Truck & Beer Festival at South Street Seaport on August 12th
NYCEDC seeks proposals for a one-day food festival
Crains New York reports that the NYCEDC is seeking proposals from organizers to spearhead a giant, one-day food festival. The location for the market includes Hunts Point and also involves the New Fulton Fish Market.
Find out more about this opportunity now
Restaurants increase traffic with more units
The NPD Group, a NY-based market research firm, highlights that the total number of restaurant units increased by 2,872 in a 12-month period ending in March 31, 2012. The increased units has given the restaurant industry a 1% increase in traffic and a 2% increase in spending.
How are you optimizing your space for your guests?
Drury Lane Pastry Pop-Up at The London Candy Co., Tonight at 7pm
To help keep the spirit and kick-off for the Olympic games, The London Candy Co will be hosting a sweetened night with British-inspired desserts and cocktails. Tickets are still available.
Get your tickets now.
Chobani opens in Soho
Chobani has finally opened its flagship location on Prince Street. The menu offers breakfast-ready fruit and granola, peanut butter and jelly, pistachio and chocolate and more.
Chobani is located at 150 Prince St. at West Broadway
Pop Karma is now open in the Lower East Side
It seems like a popcorn trend is happening in New York City as another shop dedicated to popping kernels opened on Monday. Pop Karma, which started as a Kickstarter project, now has a retail location that offers unique flavors like Mediterranean, Zen Cheddar, Pure Caramel, Barbecue, White Truffle Cheddar and Margarita.
Pop Karma is located at 95 Orchard Street towards the corner of Broome Street
Chrysanthemum, Rare Teas & Flowers opens in Prospect Heights
A joint venture between a floral designer and tea master puts a unique spin on traditional tea flavors for an exotic taste. The space hosts a variety of rare tea collections, Yi Xing pots, cups,
tea ware and instruments with floral arrangements on display. They will also have classes for Chinese tea art, tea appreciation and painting.
Chrysanthemum is located on 669 Washington Ave. between St. Marks Avenue and Prospect Place
An interview with Ronald M. Shaich of Panera Bread
Ronald M. Shaich of Panera Bread says good companies flex two kinds of muscles — a delivery muscle to accomplish its work, and the discovery muscle of innovation in a recent interview with The New York Times. Mr. Shaich discusses how he’s able to maintain the company culture in light of growth and expansion by providing examples. He has a great insight on the food business which can be useful to any entrepreneur or small business owner.
What lessons would you take from this interview for your food enterprise?
Food Marketing: Facebook vs. Instagram
With Instagram growing from 5 million to 30 million users since its October 2010 launch, you can say that this new social media platform is making a big mark against Facebook and Twitter– with Facebook acquiring the photo sharing company for $1 billion in April. Brian Zuercher, Founder of social media photo aggregation company VenueSeen, shows us that 60% of Instagram users are sharing food and drink photos prompting more restaurants to get in on the action. Brands like Starbucks, Red Mango, Caribou Coffee, Dunkin’ Donuts and much more are sharing new menu items, using photo contests and other digital markting techniques to increase the overall
guest experience.
Are you optimizing Instagram or Pinterest in your current marketing strategy
H & H Bagels might reopen again
The famous bagel empire closed for business earlier this year in January but the owner, Helmer Toro, promised that he would try to get back in business again. Recently, a lease was signed for 1,800 square feet at 125 Fulton Street (near Nassau Street) by H & H Bagels as reported by the Real Deal. Grub Street New York is still waiting for confirmation from the bread bakery’s owner.
The space was previously owned by The Bread Factory Cafe