Leveraging Mobile Technology

Retail TouchPoints and MicroStrategy have partnered together to show new ways retailers can leverage mobile technology at a competitive advantage. Having a sound mobile app strategy can help to improve revenue, productivity and loyalty while also controlling and managing costs.  The average consumer will glance at their mobile device over 150 times per day, so being able to leverage mobile technology will definitely create an impact on revenue. Below are five important benefits of a winning mobile app strategy:

  • Boost customer loyalty.
  • Achieve operational efficiencies.
  • Drive Sales
  • Enhance customer experience

The Container Store and Gucci are two very different brands that both use MicroStrategy Mobile to improve store operations and transform the customer’s experience. To watch two great videos on how these brands have leveraged mobile app technology to improve productivity and revenue, click here

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