Big Apple Crunch Aims to Set World Record

We wanted to leave you with a fun look towards fall as we head into Labor Day Weekend.  On October 24th at 12pm, when fall will be in full swing, New Yorkers will attempt to set a world record for the most bites taken out of an apple simultaneously in an event dubbed The Big Apple Crunch.  The 2013 goal is a staggering 1,000,000 bites, up significantly from 2012’s recorded 400,000 crunches.

The attempt is part of FOOD DAY, “a nationwide celebration and a movement for healthy, affordable, and sustainable food,” according to the organization’s website.  The Big Apple Crunch is sponsored in part by GrowNYC, NYC Food, FOOD DAY, and RecordSetter.

For more information about The Big Apple Crunch, click here.

Brooklyn’s Liddabit Sweets Opening in Chelsea Market

Brooklyn-based Liddabit Sweets will open their first Manhattan outpost in Chelsea Market next week.   The artisanal confectionery company will have a 270-square foot space on the concourse level.  “‘Expanding into Manhattan’s food community is a huge step for us and there is no better place we could have imagined opening our first retail location,” said Liddabit co-founder Liz Guttman. “’We are thrilled to join Chelsea Market and the roster of vendors that share our passion for local, artisanal foods.’”

Liddabit plans to offer caramels, lollipops, candy bars, caramel corn, and more at their new location.  They join a diverse group of seven new vendors to open in Chelsea Market in the last five months, including Hybird, Los Tacos No. 1, and Num Pang.

See the full story here.