Sweetgreen Expanding to Williamsburg and Tribeca

The sustainable and local salad and wrap chain, Sweetgreen, will be making its way to Williamsburg at 162 North 4th St and to Tribeca in the former Il Mattone space this summer. Co-owner Nicolas Jammet said in regards to the upcoming Brooklyn location: “Sweetgreen was born to live in Brooklyn and we could not think of a more perfect neighborhood than Williamsburg.”

Organic Avenue to Open Vegan Grab-and-Go Concept

In an attempt to surpass the competition, Organic Avenue is launching a vegan grab-and-go concept, slated for a spring opening. The vegan-raw-organic chain will introduce a variety of breakfast and lunch options to make it easier for New Yorkers to include healthy meal options throughout their day. “Our goal is to become the definitive destination for organic breakfast, lunch and cold-pressed juices, which gives us endless possibilities for expansion in key metropolitan markets around the country,” explained Martin Bates, Organic Avenue’s CEO and former chief executive of Pret A Manger. According to the New York Post, “the 10-store chain is also set to launch six stores this year, beginning in February with a 1300 square foot space at 640 Broadway in the East Village. Similarly sized locations at 5 Bryant Park, and 254 Park Ave. South will follow in April.”

Bushwick’s Fine and Raw

Fine and Raw in Bushwick is concocting delicious, unsweetened hot chocolate with just the right consistency. At $4 for a standard cup and $5 for a large, this 72% organic Madagascar varietal is a healthier alternative to mainstream brands. Staff suggests adding cayenne pepper or sugar afterward and offers soy milk. For the more adventurous crowd, Fine & Raw serves Sea Salt and Espresso bars for $7 to $8.

Global Organic Food Market Boom

The organic food industry is expected to expand exponentially. Transparency Market Research (TMR), a market intelligence company, mentioned that a few key leaders in the industry include Hain Celestial Group Inc., Whole Foods Market Inc., The Kroger Co., Amy’s Kitchen and Organic Valley.

Now more than ever  Americans, especially, are concerned with health issues across the board including environmental safety, animal welfare and food quality. Increases in awareness about organic food benefits, worldwide organic farming, the number of retailers providing organic products and implementation of government regulations are attributed to the global organic food market expansion.

Vermont sits in the #1 spot on the Locavore Index for locally sourced food

Nationwide, small farms, farmers markets and specialty food makers are popping up and thriving as more people seek locally produced foods. More than half of consumers now say it’s more important to buy local than organic, according to market research firm Mintel, and Deputy Agriculture Secretary Kathleen Merrigan called the local food movement “the biggest retail food trend in my adult lifetime.” But with no official definition for what makes a food local, the government can’t track sales. And consumers don’t always know what they are buying. A supermarket tomato labeled “local” may have come from 10, 100 or more miles away. Strict locavores stick to food raised within a certain radius of their home — 50, 100 or 250 miles. Others may allow themselves dried spices, coffee or chocolate.

Two of the more common standards used by locavores are food produced within 100 miles or within the same state that it’s consumed. A new locavore index ranked Vermont as the top state in its commitment to raising and eating locally grown food based on the number of farmers markets and community supported agriculture farms, where customers pay a lump sum up front and receive weekly deliveries of produce and other foods.

Vermont has 99 farmers markets and 164 CSAs, with a population of fewer than 622,000, according to the 2012 Strolling of the Heifers Locavore Index, which relies on U.S. Department of Agriculture and census figures. Iowa, Montana, Maine and Hawaii rounded out the top five.

Vermont tops the Nation with the highest Locavore Index

Organic Trade Association Says Organic Industry Grew nearly by 10 Percent in 2011

The U.S. organic industry grew by 9.5 percent overall in 2011 to reach $31.5 billion in sales. The organic food and beverage sector was valued at $29.22 billion, according to the Organic Trade Association’s 2012 Organic Industry Survey. “The U.S. organic sector continues to show steady and healthy growth, growing overall by 9.5 percent during 2011, and, for the first time, surpassing the $30 billion mark,” said Christine Bushway, OTA’s executive director and CEO.

Organic Industry Grew Nearly 10 Percent in 2011, read the full article in Fast Casual