Pizzerias Look to Chipotle as Model

With the onslaught of burger, Mexican and and sandwich retail enterprises, pizzerias are one sector that has yet to be amplified in the fast-casual market. That’s where Pizzeria Locale comes in. The Denver restaurant, that Chipotle helped finance, serves pizzas in the same fashion Chipotle serves burritos: made to-order quickly, individually tailored and with higher quality ingredients than its low-end competitors.

Fast casual restaurants like Chipotle and Panera Bread Co. are stealing market share from casual restaurants like Olive Garden where food takes longer to arrive, and fast food chains like McDonald’s where quality is not in the picture whatsoever.