You may have already begun spotting them again on store shelves.

The Wall Street Journal reported on Twinkies’ return to the market this week, noting that “the first order of business for the 83-year-old brand’s new owner is to let customers know a classic is back.”

As the WSJ writes, behind the return of the familiar snack is a leaner operation, free of the union contracts and the $1.3 billion in debt that saddled the brand’s previous owners.

Read the full story here.