New Air Quality Rules Target Restaurants and Food Trucks

Mayor Bill de Blasio has backed a set of antipollution laws that would have a significant impact on a number of New York City’s restaurants, commercial kitchens and food trucks. The stated goal of the laws is to target “pollution sources that currently have little or no emission control requirements.” The regulations would require businesses to install emission filters on ovens and char-broilers, ban new wood-burning fireplaces and encourage refrigerated trucks to switch to battery power from diesel fuel. The proposals would food businesses of all kinds including but not limited to mom-and-pop pizzerias, food vendor trucks, high-volume char-broilers and vehicles that deliver or serve refrigerated food or beverages.

The New York City Hospitality Alliance and the New York State Restaurant Association have yet to make a public comment.

South Brooklyn Pizza Leaving Popular East Village Corner

South Brooklyn Pizza’s sole Manhattan location (there are four additional locations in Brooklyn) on E. 7th St and 1st is closing at the end of this week and moving to an undisclosed new space. Shortly after the opening, South Brooklyn Pizza expanded into the space next door, formerly occupied by Ruben’s Empanadas.  In addition, next-door neighbor Kim’s Video and Music is also closing in the months ahead leaving a substantial space open on the popular East Village corner.

Video Q&A With Cover, The Mobile Payment Application

Watch a video Q&A session with with Cover, the mobile payment application that is taking NYC by storm. The payment processing start-up offers a free app that stores diners’ credit card information and tip preference which are automatically charged at the end of the meal. Restaurant operators use its back of house app (also free) in addition to their POS system to process Cover user payments. Best part – processing fees are  a lower than what typical credit card companies charge. Watch the 10 minute video here.


Red Mango to Offer Fresh-Squeezed Juices

Red Mango has recently rolled-out fresh-squeezed juices in their stores and co-branded Juice Bars  across the U.S – an attempt to take part in the $5 billion juicing industry. Founder Dan Kim noted that today’s consumer have limited location options for fresh juices such as a health food store or juicing boutique. Red Mango has been looking to offer affordable and high-quality options for years but have recently decided the time is right as juicing is one of the fastest growing segments in the industry.

The fresh-squeezed juices menu at Red Mango will include flavors such as Sweet Green Zing and Cool Pineapple Zen. All juices are squeezed-to-order in front of the customers. Prices range from $2.95 to $5.95.

Panera 2.0: A Digital Ordering Platform

At Panera’s Investor Day, Chairman and CEO Ron Shaich unveiled Panera 2.0 – a digital ordering platform that the Company plans to deploy at all of its locations by 2016. Panera 2.0 has two components:

1)  “Rapid Pick-Up,” which allows guests to order from the Panera website or the new Panera mobile app and then pick-up in-store

2) “Enhanced To-Go and Eat-In” kiosks (enclosed and mounted iPads), that enable the customer to order in-store

The idea is to better serve both take-out and and dine-in customers by making the experience more seamless and efficient. Shaich stated that this is not simply a need for new technology but “an evolution of Panera’s guest experience.” The Company’s vision was digital ordering program that utilizes technology to offer customers an experience that is faster, more accurate, and more personal.

You can read more on Panera 2.0 here at



Holey Donuts to Go from Online to West Village Location

Holey Donuts, the popular online donut retailer, is opening its first brick and mortar location this summer in the West Village. Holey Donuts is unique in that their products have half the calories and one-seventh the fat of traditional donuts. The company has been in operation 10 years as an online retailer. Unlike most donut shops, Holey Donuts will not display any donuts in their store  in order to avoid waste and numerous unsold donuts. Instead, Holey Donuts will be kept warm in a machine that holds 480 at a time. 

Holey Donuts is set to open at 101 Seventh Avenue South this May.

Live Webinar: Branded Restaurant Apps – Integrating Mobile with Traditional Marketing

Branded mobile apps are fairly new to restaurants and are often an underutilized component of their marketing campaigns. Customers today are growing accustomed to mobile and online ordering, payment, loyalty programs and promotions as a part of a single brand experience., an enterprise level SaaS platform, is hosting a live webinar geared towards restaurant operators and marketing teams. Register here.

Live Webinar: Branded Restaurant Apps – Integrating Mobile with Traditional Marketing

Date: Thu, May 1, 2014

Time: 02:00 PM EDT

Duration: 1 hour

 What you’ll learn:

  • How to introduce your app and drive adoption
  • How to engage your customers via your mobile app and impact their behaviors
  • How to promote effectively via your mobile app
  • When to use traditional marketing tactics and when to use mobile promotions
  • How to integrate messages and offers so customers have a consistent experience across all brand channels
  • How to optimize mobile promotions by segmenting users (new, lapsed, best customers)
  • How to transfer contact information and behavioral data between your traditional marketing systems and your mobile/online platforms
  • How much control should your franchisees have for setting up mobile marketing?



1011 Third Avenue at 60th Street (Upper East Side) • 646.735.0078


Dylan’s Candy Bar

Their Success…Dylan’s Candy Bar is much more than a typical candy shop. The candy destination is a household brand name that stretches beyond the confines of delicate candy wrappers. Even though Dylan’s Candy Bar is best known for its wide selection of both branded and commercial candy, it also sells dozens of other candy-inspired products. The sheer size of the store, three floors to be exact, and the extensive diversity of goods offered sets Dylan’s Candy Bar apart from the rest.

Dylan’s Candy Bar is always a step ahead because the competition is nonexistent. With over 7,000 types of candy, Dylan’s Candy Bar houses the largest, unmatched confectionary collection in the world. If there’s a candy a customer desires, you can bet they sell it— whether it’s blue twizzlers, skull gummies, or any flavor chocolate. Guests never need to trek to another store in search of their desired candy. Dylan’s not only carries just about every type of candy, but it is also always fully stocked. Additionally, the confectionary emporium’s music, design and presentation of candy create an unparalleled transformative experience. Each guest who steps inside the candy haven gets to feel like a golden ticket winner from Willy Wonka and the Chocolate Factory for a day. Dylan’s Candy Bar transports candy fanatics to an alternate candy-themed universe where they can leave their troubles behind while getting lost in a world of jawbreakers and gummy worms.

Notably, Dylan’s Candy Bar is a candy lifestyle brand. This lifestyle brand encompasses logoed jewelry, toys, handbags, plush, body lotions, apparel, stationery and technology. Multiple locations include an Ice Cream & Dessert Parlor, Candy Cocktail Bar, and Party Rooms that are suitable for any occasion and age. Not only is the diversification in product selection and amenities the easiest and fastest word-of-mouth marketing, but it’s also the strongest way a retail enterprise can position itself as a household lifestyle brand. As a sweet side note, candy enthusiasts who wish to continue their confectionary education may pick up a copy of “Dylan’s Candy Bar: Unwrap Your Sweet Life,” in which recipes for candy cocktails can be found.

Take Aways…Dylan’s Candy Bar capitalizes on being a lively and entertaining candy-inspired locale for all ages. Adults can lose themselves as they embrace their inner child in the Willy Wonka-esque world of candy extravagance. Similarly, children observe their sugary surroundings in disbelief at the infinite options available to them. Dylan’s Candy Bar is so much more than just a candy store; it’s a lifestyle brand.

Wine Shop at Eataly Closing for Six Months

Eataly will close the doors to its wine store for six months in addition to incurring a $500,000 fine to the NY State Liquor Authority. This closure and fine are part of a settlement reached between Mario Batali, his partners Lidia and Joe Bastianich, and the state.  The team was accused of violating state liquor laws prohibiting licensees from owning wine stores and wine importing or manufacturing businesses. A spokeswoman for Eataly has stated that a date has not yet been set for when the store will close.

Caviarteria to Return to NYC

Caviarteria, located at 75 Murray (between W. Broadway and Greenwich), is a new caviar-based restaurant that is located in the former home of Silver Lining Jazz Bar. The brand used to have outposts all over—Beverly Hills, Vegas, and the Soho Grand but by the time Walter Drobenko took over the brand in 2006, it was mainly a mail-order operation. Drobrenko is planning for a champagne-caviar brunch on the weekends as well as a pianist on Friday and Saturday nights. While the full menu be available within a week or two, less complex caviar dishes are still available.

The locations retail case opens at 5 p.m., along with the bar.


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